There are a lot great reasons for employees to enroll in a health savings account, but some business owners fear that their workers won’t get it—that they won’t see the value in a plan where they are responsible for most of the upfront costs. So what can you tell them that will help them see the light? How can you get them to understand and appreciate this terrific benefit? It’s about education of cou ...

What does it take to engage employees—cash, gift cards, contributions to their health savings accounts, or perhaps premium reductions? According to a survey by the National Business Group on Health and Fidelity Investments released in March, just under 73 percent of employers used incentives in 2011 as part of their health improvement programs. The average incentive value was $460, up from $430 in 2010 and ...