Virginia is the greatest place to live and work  The LPGA isn’t the only big event happening at the Kingsmill Restort in Williamsburg, Virginia today.  Governor Bob McDonnell spoke at Optima Health’s 6th Annual Customer Forum held annually for benefits managers from large employers across the state. The focus of the Governor’s speech was on the health and economic status of the state. He highlighted the upc ...

Princess Anne Country Club has a reputation as a leading country club in Hampton Roads.  The staff prides itself in performing at their personal best, being an efficient company and healthy at heart.  Recently a team of employees worked with Optima Health to create a fun, innovative wellness program called REACH which stands for Realistic Energetic Approach to Complete Health. The team that developed the pr ...

You may have read articles detailing the complex algorithms used to determine the benefits of an employee wellness program, but unless you have an advanced math degree from MIT, you probably will not replicate those efforts to equate the financial benefit for your own company.Experts say for every $1 you spend on wellness, you will save $3 to $4 in healthcare costs. That sounds great, but from a functional ...

Certainly you’ve heard of paint-by-number, and if you’ve ever assembled a piece of furniture or a child’s toy, you know that requires following a numbered schematic. But what do numbers have to do with improving health? Quite a lot, actually. It’s called “predictive analysis,” and health insurers and clinicians use special software to identify certain populations of people by various qualifications to deter ...

Deciding what type of health insurance you need can be as daunting as memorizing the New York City phone book in under five minutes. The type of insurance, the deductibles, the benefits, the co-insurance, the premiums, the network—terms that are foreign to most are suddenly overwhelming your computer screen or mailbox when choosing a health plan for you and your family. Before delving into the complicated l ...

What does it take to engage employees—cash, gift cards, contributions to their health savings accounts, or perhaps premium reductions? According to a survey by the National Business Group on Health and Fidelity Investments released in March, just under 73 percent of employers used incentives in 2011 as part of their health improvement programs. The average incentive value was $460, up from $430 in 2010 and ...

With the two-year anniversary of health reform legislation just around the corner, Aon Hewitt, the global human resource solutions business of Aon Corporation, recently surveyed 562 employers nationwide and found that 94 percent are committed to offering and financially supporting health benefit coverage for their employees in some form going forward. 72 percent are very or somewhat interested in exploring ...

Where are you going? That’s the question I ask myself at the start of every New Year. It helps me to identify my course of action throughout the year. Just as you use a map to identify where you are physically going when you travel, I use my sales strategy as my GPS to help me identify my future course. For me, my goal every year is to grow the Optima Health membership. As a small business, I suspect you pl ...

“How’s business? And, by the way, have you gotten your flu shot this year?” That was just some of the “small talk” at the recent Salem-Roanoke County Chamber of Commerce’s 2012 Business and Technology Showcase where Optima Health was a featured participant. Optima Health was one of about 65 area businesses participating in the trade show, which was open to the public. Approximately 500 individuals attended ...

This was what the crowd chanted while the Mayor of Roanoke, David Bowers, cut the ribbon during the open house to celebrate the opening of the Optima Health office and expansion into the Roanoke & New River Valley communities. This chant was meant to sound like Bill Roth's cries of "TOUCHDOWN TECH!" that have become a favorite of Hokie fans of all ages. Optima Health is a sponsor of the Virginia Tech Ho ...