Health & Association business Go Together Like Roanoke & Optima Health at Trade Show
“How’s business? And, by the way, have you gotten your flu shot this year?”
Optima Health was one of about 65 area businesses participating in the trade show, which was open to the public. Approximately 500 individuals attended the event. It was Optima Health’s first time taking part in the show. The Salem-Roanoke County Chamber of Commerce signed with Optima Health and began offering its insurance products to its members on the first day that Optima Health entered the Roanoke Valley market on October 1, 2011.
Optima Health & Preventive Services Manager Corinda Miller and Elaine Roberts, RN, from Health and Preventive Services offered free flu shots, cholesterol screenings and blood pressure checks. Also on hand were Senior Account Executive – Associations Suzanne Stewart from Optima Health and Becky Pollard from Benefits Solutions who answered questions about Optima Health insurance plans.
“Since we are one of the new insurance carriers in the Roanoke area, there was a lot of interest from people attending the trade show,” says Stewart. “People are very interested in knowing who we are.”
In addition to conducting the screenings, the Optima Health representatives passed out yoga DVDs, tobacco cessation kits and WalkAbout pedometers to visitors.
“We had a great time,” Stewart says. “Everyone here is so friendly!”
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